"Our team shares a vision about the next big thing in popular music," said About Records founder and CEO, George Daly. "The numbers confirm our instincts that the market for great songs---those songs that stay with listeners for a lifetime---is ready for popular explosion, and we plan to light the fuse. We are committed to discovering and developing those few rare artists who have great songs and compelling performances."
Based in Mill Valley, California, the company is headed up by Daly whose background spans years of experience in senior executive roles at several major record companies including Columbia, Atlantic, and Elektra Records. His recording industry career has over the years included work with many top artists including Northern California's Boz Scaggs, and Carlos Santana, as well as the Eagles and Tool.