Sugarcult Infomercial

(Fanscape) Known and respected as one of the hardest working bands in the underground, they’ve remained untouched by trends, never content to rest in a single genre. Sugarcult is a band that has toured relentlessly for the past 5 years - building a dedicated domestic and international following. Fearless/V2 released Lights Out September 12. The new version of “Do It Alone” is a clever spoof of a late night infomercial complete with low quality chyron on grainy film in which “Sugarcult” is the cure for geekdom. With scenes from a late 80’s styled, fluorescently lit single’s scene interspersed with performance footage, the video tells the tale of a less than cool social outcast who, in true punk spirit, finds an unconventional way around the system to get what he wants. check it out at the full story link - Click here for the Full Story

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