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Targeting Music Fans


02/14/07
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(PR) Target has formed a strategic alliance with 180 Music to create an exclusive line of adult contemporary music called The Spotlight Music Series. Fifteen exclusive albums in this new series will be hitting store shelves in all 1,449 Target stores nationwide beginning February 27th. The one-of-a-kind albums can be found in “Spotlight End-caps” for $9.99 each.

The Influences series gives Target guests the chance to listen to songs that have done just that for some of their favorite artists. This collection of albums has been compiled by some of today’s most popular performers, highlighting the songs and artists that had a significant impact on their own singing/songwriting career. Sarah McLachlan, The Dave Matthews Band, Wynonna, Jamie Cullum and Jason Mraz have each handpicked an albums worth of songs that they have a strong connection to. Each CD contains liner notes written by the artist about why they chose their particular selections and gives personal insights into the song’s impact on their development as a musician.

With the Red Mix series, 180 Music has put together five fantastic compilation CDs including: Singer Songwriters, Nashville Now, Women of Song, and Contemporary Crooners. These releases feature albums made up entirely of hit tracks from major established artists such as: Elton John, Kenny Chesney, Dido, Fiona Apple, Ryan Adams, Elvis Costello, Regina Spektor, Rufus Wainwright, and many others. Classic Bob Marley and the Wailers is being released around the 30th Anniversary of Marley’s classic album Exodus. It features rare recordings from Marley’s estate that have not been widely circulated.


For more information on The Spotlight Music Series go to www.180music.com or visit your local Target store http://www.target.com/

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