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I Heart Benefit

10/30/07
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(PR) I Heart [The Indie Rock Outreach] and The Bombshell Alliance Launch Party / Benefit Concert will take place at 8PM on November 15, 2007 at the Hotel Cafe Hollywood.

Performers will include Abby Travis, Arrica Rose & The ...'s, Charlotte Martin, Correatown, Holly Conlan, Jonneine Zapata, Laura Martin, Lissie, Meiko, Penny Relentless, Quincy Coleman & special guests

100% of profits from the door as well as the Bombshell Alliance calendar sales go to the Sojourn Services for Battered Women and Their Children. And, One lucky young girl will be awarded a scholarship to the Silverlake Music Conservatory for 1 year. Admission will be $8 or $5 if you dress up 1940's style.

I Heart is a newly incorporated non-profit foundation begun by LA indie rock musicians Arrica Rose, Abby Kincaid, and Laura Martin. While touring in the southwest, the girls were inspired by a fellow female musician named Eva, who was creatively using her talents and connections to raise money for various charitable organizations in her hometown, Albuquerque, NM. Excited about the possibility of re-creating Eva's success in Los Angeles, the girls spent their 14 hour drive back to LA brainstorming ideas that for what would become I Heart.

I Heart's mission is to unite some of LA's most talented independent artists, musicians, photographers, etc, in the creation of unique products and events designed to raise money for the benefit of LA based charitable organizations. We are especially interested in organizations that work toward the safety and health of women and those that work in the promotion of artistic education and inspiration for young girls.

Our first project is The Bombshell Alliance, a 1940’s style pin-up calendar and accompanying compilation CD featuring Los Angeles based female musicians. All profits from the sale of the calendar will be donated to Sojourn Services for Battered Women and their Children.

Additionally, I Heart intends to use profits earned from the calendar’s launch party to create a one-year scholarship for a young girl to attend The Silverlake Conservatory of Music. The launch party will be held at The Hotel Cafι in Hollywood, CA, on the evening of November 15th, 8pm.

This Year’s Recipient OPCC: Sojourn services for battered women and their children: Established in 1977, Sojourn provides battered women and their children a safe space to regroup, rebuild, and reestablish their self-esteem and lives.

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