In all the hoopla surrounding this event, organizers and the band aimed to keep the focus on why it is taking place- Ahmet Ertegun. Profits from the event will go the Ahmet Ertegun Education Fund. And his widow Mica gave the event her seal of approval, "He would be very proud that Led Zeppelin have chosen to re-unite and headline a benefit concert in his name featuring so many of his friends."

And Robert Plant brought home why it took an event like this to bring him and his former bandmates back together again. "During the Zeppelin years, Ahmet Ertegun was a major foundation of solidarity and accord," said Plant, 59."For us he was Atlantic Records and remained a close friend and conspirator, this performance stands alone as our tribute to the work and the life of our long-standing friend."

This will surely be the hottest ticket in town and Goldsmith says the "fairest way to do it", will be a ballot / lottery. Those that draw the chance to purchase tickets will pay 125 pounds (roughly $255 or 185 Euros). Fans can sign up for the lottery at http://www.ahmettribute.com/