Iyaz Tops The Top 40 Chart, Releases Replay Video
The video for "Replay" was shot in Playa Del Rey, California and directed by Bobby Wan. The concept of the video plays to the song's narrative; featuring a Caribbean beach back drop as Iyaz's love interest takes over his ipod in a romantic twist on technology. "Replay" was immediately added into rotation on MTV and MTV Hits and has been added into significant rotation on MTV Hits, MTV Jams, Fuse and Music Choice among other video channels. The online premiere took place on Yahoo Music on December 11th, with an overwhelming response.
In the digital space, Replay is the #1 song on AOL Radio for 3 weeks running. On Myspace, Iyaz is a top 10 artist and Replay is top 5. Replay streams around 700k times a week and the Replay prequel video was viewed approximately 5.5 million times on Youtube before the official version premiered last week. Iyaz has been named one of Entertainment weekly's Fresh faces off the charts," saying "the 22 year old is a dead ringer for Kingston's catchy island pop. He has a shot at emulating Kingston's hit- single success, too." Billboard Magazine says "Iyaz has landed a hot single in the emerging genre of 'island pop.' [Replay] has become the 22 year old artist's introduction to U.S. audiences."
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