Guitar Hero III Makes History
01/13/2009
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(Game Daily) Roughly one year ago, Activision proudly announced that the Guitar Hero franchise had surpassed $1 billion in North American revenues (a feat accomplished in just 26 months). Now Guitar Hero has reached another important milestone, as Guitar Hero III: Legends of Rock has become the first ever game to generate $1 billion in sales. The news came from Activision Publishing CEO Mike Griffith during his keynote address at CES. Griffith also noted how the video game industry has had a profound effect on other entertainment sectors, and that Guitar Hero in particular has been hugely important to the music industry. For example, in its first week, Guitar Hero: Aerosmith sold over three times as many units as Aerosmith's last studio album. [maybe because the game included good songs and the album
. ] Furthermore, he cited Nielsen SoundScan data, which showed that artists whose music was playable in Guitar Hero had seen download sales increase 15-843%. - more on this story 
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