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How Erup Rides

03/22/2010
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ruckback Records is pleased to share the brand new promotional video for its hit dancehall-rock single with Erup, "How We Ride" which has been receiving 'pull up' after 'pull up' on stations like 99JAMZ in Miami, BBC's Danchall 1Xtra and Power 105.1 in New York City.

From start to finish, the new promo video, featuring Erup as well as footage of Jamaica's top motorcycle and race car drivers at Dover Race Course in the heart of Jamaica, is about a culture that can be defined by more than just its music, but also by its contagious energy and competition, whether on four wheels, two wheels or two feet. Come see and hear what the buzz is all about. This is "how we ride"!

"How We Ride" follows up on the Billboard charting song "Click Mi Finger" Erup recorded on Truckback's Gearbox Riddim which was a ground breaking project in its own right. - check the video out here

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