You Oughta Know Gary Clark Jr.
Launched in 2004, VH1's "You Oughta Know" franchise introduces promising new artists on the rise to VH1's base of music lovers. Many "You Oughta Know" artists have gone on to win industry awards and accolades including "Best New Artist" Grammy Awards and nominations. This highly acclaimed franchise has helped break artists such as Adele, Amy Winehouse, Bruno Mars, Colbie Caillat, Corinne Bailey Rae, Grace Potter and The Nocturnals, Foster The People, James Blunt, Mumford & Sons, Sara Bareilles, Regina Spektor, The Fray and many, many others.
The channel has put the video for Gary Clark Jr.'s new single "Ain't Messin 'Round" into Gung Ho Rotation, the highest rotation on the channel, given to only one artist at a time. Watch the video here.