Added Fees Dramatically Hurting Ticket Sales

12/18/2013
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(Classic Rock) UK Consumer watchdog Which? claim that almost 90 per cent of people object to additional charges when buying event tickets and up to half have decided not to buy after seeing the total price of a purchase.

The results of their survey suggest that out of 78 sample ticket transactions only two were completed without previously unseen charges being added. Of 20 ticketing companies surveyed, seven did not offer the total price at the beginning of the transaction, making it difficult for buyers to shop around for the best deal.

Buyers are also upset at being charged to print their own tickets at home, says Which?. Boss Richard Lloyd tells the BBC: "Consumers tell us they're feeling ripped off by the level of ticketing charges. And the lack of transparency means it's almost impossible for people to compare prices." more on this story

Classic Rock Magazine is an official news provider for antiMusic.com.
Copyright Classic Rock Magazine- Excerpted here with permission.

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