Deep Purple Release 'Hell To Pay' Lyric Video
The song is featured on the double-A side single, along with "All The Time In The World." Produced by Bob Ezrin (Pink Floyd, Alice Cooper, Kiss and many others), the group's 19th studio album is Deep Purple's first since 2005's "Rapture Of The Deep."
"Now What?!" will also be released in a limited quantity with a bonus track and a bonus DVD featuring Deep Purple in conversation plus additional audio material. This edition will be available in a digipak with a cut out front cover. The project will also be released as double vinyl LP containing a bonus track, as in the limited-edition CD. Watch the lyric video here.