Kendrick Lamar Releases New Video

05/14/2013
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(Radio.com) Kendrick Lamar has finally released the video for "Don't Kill My Vibe," the latest single from Good Kid, M.A.A.D. City, the rapper's acclaimed 2012 major label debut.

The elaborate clip features shots from a solemn funeral service, with all of the attendees wearing white. Those shots are juxtaposed against images of Lamar popping champagnes bottles in a limo with friends as well as performing the song in a lush, wide open meadow.

There's also a bit of conspicuous product placement, with a lingering shot of a Beats by Dre "Pill" speaker, a shout-out to Lamar's Aftermath label head Dr. Dre, and Beats co-founder Jimmy Iovine of Interscope Records.

Actor/comedian Mike Epps has a cameo in the video, which takes on a more celebratory tone as it progresses, with rappers Juicy J and Schoolboy Q joining the party as the casket is lowered into the ground. more on this story

Radio.com is an official news provider for antiMusic.com.
Copyright Radio.com/CBS Local - Excerpted here with permission.

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