Rico Love Discusses His Evolution

11/22/2013
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(Radio.com) Turn The Lights On! Producer and now singer Rico Love stopped by Power 98's Morning Maddhouse to talk about his evolution in the music game. As a student of the game, Rico Love is having now tons of artists come to him to help them 'craft' their own styling on the records.

Starting as Usher's first signed artist in 2003, Rico struggled at first to make a name for himself, but instead of getting money from Usher to make a hit record, Usher gave him the opportunity to write on his Confessions album. By writing "Throwback" and solidifying his first record, Rico decided to drop being an artist and start writing tracks, especially after getting "a big fat check" from the label after Usher's Confessions album sold 29 million.

Rico has written some incredibly hit records including Pleasure P's "Boyfriend #2″ and Usher's "Daddy's Home" and "There Goes My Baby" along with pop hits like Natasha Bedingfield's "Love Like This" and David Guetta's "Without You." Beyonce, French Montana, T.I., Diddy, Melanie Fiona are just some other big hip-hop artists that he has written for.

But after all of these years of writing songs, he's ready to become an artist of his own.

"If Jimmy Irvine told me to do a record, then I'm going to do a record," says Rico, who actually signed himself because he owns his own record label!

Over the years, Rico Love has branded his signature "Turn The Lights Off!" tag line on each of his records. But it actually originated in a Los Angeles club when they would turn all of the lights off when Pink Floyd's "The Wall" came on in the club. Later, he would record the tagline in the studio and "it went crazy" when Fergie said it in the opening song from Sex and the City movie. more on this story

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Copyright Radio.com/CBS Local - Excerpted here with permission.

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