Kings of Leon have made an unconventional move by recruiting It's Always Sunny in Philadelphia's Glenn Howerton, Charlie Day and Danny DeVito to star in a new comedy promo video for their forthcoming album.
The band announced the video under the banner of "It's Always Sunny in Philadelphia," and instead of a typical promotional video featuring the band talking about their album or sharing snippets of the music from the recording studio, they instead decided to tell a story instead.
The video tells the story of a film-maker named 'Dennis' (played by Glenn Howerton) and the challenges he faces putting together the promotional video. The band does not actually appear in the video, but Danny DeVito does give an unusual performance.
Kings of Leon will be releasing the new album, 'Mechanical Bull," their sixth studio album, on September 24th. While you wait, you can watch "Dennis Makes A Kings of Leon Promo Video" here.