Frontman Andy Biersack previously said the album was going to have a "heavy, traditional rock 'n' roll" vibe and revealed producer Bob Rock was the perfect fit for the band.

He told Rock Sound: "Bob was a great fit. So many of the records that influenced us or that we loved growing up were produced by him. It was something we'd been talking about for the last year, and when we found out Bob was interested, it was a nice coincidence."