Frontman Corey Taylor says in the video: "It's essentially us putting our creative caps on. Clown's working on some designs right now. He's so artistically visual that it should bring to life some very, very cool things."

He adds: "Zippo is a brand I've appreciated since I was young. Who can think of a heavy metal concert without picturing lighters up in the air?" Read more and watch the video - here.

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