Steppenwolf's 'Born to be Wild' Featured In Super Bowl Commercial
.
(Radio.com) Steppenwolf's classic anthem 'Born to be Wild' scores Mercedes Benz's Super Bowl LI commercial. The ad features actor Peter Fonda paying homage to his role as Wyatt from the 1969 film Easy Rider. The movie featured "Born to be Wild" in its iconic opening sequence. This time around, instead of riding a motorcycle, Fonda drives off in a new AMG GT Roadster. The New York Times reports that a 30-second at during this year's Super Bowl will run companies $5 million dollars. Mercedes spared no expense, as the new commercial was directed by the Coen Brothers, who have helmed such films as Fargo, The Big Lebowski and No Country for Old Men. Watch the ad here. Radio.com is an official news provider for antiMusic.com.
|
On the Blue: New Horizons Cruise Days 4 & 5: Starship Lands on the Pearl, Alan Parsons Takes It Home
Kandace Springs - Run Your Race
On the Blue: New Horizons Cruise Day 1: Marbin Gets the Fun Started
Hot In The City: Prog Band Tu-Ner Coming to Phoenix
Pink Floyd's David Gilmour Reveals Song From First New Album In Nine Years
AC/DC Launching High Voltage Dive Bar At Stops On Power Up Tour
Vince Neil Says Motley Crue's New Song 'Dogs of War' Old School Meets New School
Watch Twenty One Pilots' New 'Backslide' Video
Billy Idol Goes Behind The Scenes Of Classic Hit 'Eyes Without A Face'
Ringo Starr Reunited with John Lennon's Lost 1965 Help! Guitar Found in an Attic After 50 Years
Hear Say Anything's New Song 'ON CUM'
Metal Supergroup Leviathan Project Deliver 'MCMLXXXII'