J. Lo Makes a Stink.
Of course, they had to have a name that rhymes with j.lo or at least the “lo” part and “ho by j.lo” wouldn’t work but by planning to use the name “Glow by J.lo” it appears they violated Glow Industries trademark and as you would expect are now facing a lawsuit because of it.
Glow Industries, Inc filed a lawsuit on Wednesday (8/7) against Lopez and Coty, Inc under provisions within the Lanaham Act, a law that establishes the rules for Trademark laws and use. Glow Industries, Inc is claiming that by using the name “Glow” in her perfume the actress/pop singer had engaged in trademark infringement, dilution of trademark, unfair competition, and other violations of the Lanaham Act.
J. Lo’s perfume is set to share shelf space in the same department stores that Glow Industries, Inc.’s products can already be found.
But the name “Glow” isn’t new to Lopez; her sister Lynda Lopez has a series on the Style Network also named “Glow”.