FOR IMMEDIATE RELEASE
I AM RECORDINGS/ARTISTdirect Records SIGNS THE CURE
Los Angeles, CA - February 27, 2003 -- Ross Robinson had the fever; now he�s got The Cure.
Known for his production wizardry on projects with KoRn, Slipknot, Limp Bizkit, Sepultura, At The Drive-In, and the red-hot punksters The Blood Brothers, Robinson fulfills a lifelong ambition to work with the legendary British band by signing them to his own imprint, I AM Recordings/ARTISTdirect Records.
�The Cure has been my favorite band for years and years�, he says. �They were instrumental in my approach to production. It was The Cure that opened me up to a more sensitive, heartfelt type of music, and I�ve been extremely loyal to that feeling in every project I�ve done since then�.
Led by charismatic singer/guitarist/songwriter
Robert Smith, The Cure played a seminal role in launching Modern Alternative
Rock after their emergence in the late �70s. In the years that have followed,
the band has released a long string of hit albums and singles, during which
their sound has constantly evolved, from the
darkly ambitious early albums �Seventeen
Seconds�, �Faith�, and �Pornography�, into the more accessible, pop-inflected
�The Head On The Door�, and �Kiss Me
Kiss Me Kiss Me�, onto the landmark, �Disintegration�,
and hugely successful �Wish�, through to their most recent Grammy-nominated
�Bloodflowers�.
The band�s current lineup, which includes Smith, Simon Gallup on bass, Perry Bamonte on guitar, Jason Cooper on drums, and Roger O�Donnell on keyboards, and will begin work on its I AM/ARTISTdirect Records debut in London in July. For Robinson, the opportunity to finally produce The Cure represents his most exciting creative opportunity.
�I was backstage at KROQ�s Weenie Roast years ago�, he recalls, �where I noticed The Cure�s road cases. I remember saying, �If these cases are ever in a recording studio with me, and I�m producing these guys, then I�ll just quit the business after that�. What could possibly follow producing The Cure�?
Answer: producing two more albums by The
Cure, who have committed to three releases on I AM Records/ARTISTdirect
Records. Robinson savors the thought: �Miracles�, he concludes, �do
happen�.
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