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Sony's MusicPass


01/14/2008
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(PR) SONY BMG MUSIC ENTERTAINMENT today announced the launch of Platinum MusicPass, a series of digital album cards that enable consumers to download full-length albums, and in many cases special bonus content, in the form of high-quality MP3 files.

The first 37 titles in the series, which represent musical genres ranging from Rock and Pop to R&B and Country, will debut on January 15th, 2008 and by the end of the month will be available at 4,500 retail outlets across the United States. In Canada, MusicPass will debut in late January of 2008.

"The introduction of MusicPass is an important part of SONY BMG's ongoing campaign to bring its artists' music to fans in new and innovative ways, and to develop compelling new business models," commented Thomas Hesse, President, Global Digital Business & U.S. Sales, SONY BMG MUSIC ENTERTAINMENT. "The MP3 files delivered through MusicPass play on computers, as well as on all MP3 players, including iPods. This makes them a simple, easy to use solution that will appeal to fans who already access their music on the Internet, as well as to consumers who are just getting into the digital realm. The cards themselves are high-quality collectibles featuring artist images and album information. They're a great choice whether you're buying for yourself, or as a gift for occasions ranging from a birthday to Valentine's Day."

In the United States, MusicPass cards will be available at Best Buy, Target, and Fred's on January 15th, with Trans World stores (Coconuts, FYE, Wherehouse, & Spec's) and Winn-Dixie rolling out the cards by the end of January.

Platinum MusicPass Albums with Bonus Material (slrp $12.99):

Alejandro Fernandez, Viento A Favor
Alicia Keys, As I Am
Avril Lavigne, The Best Damn Thing
Backstreet Boys, UnBreakable
Barry Manilow, The Greatest Songs of the Seventies
Bob Dylan, Dylan
Boys Like Girls, Boys Like Girls
Brad Paisley, 5th Gear
Britney Spears, Blackout
Brooks & Dunn, Cowboy Town
Bruce Springsteen, Magic
Calle 13, Residente o Visitante
Camila, Todo Cambio
Carrie Underwood, Carnival Ride
Casting Crowns, The Altar and The Door
Celine Dion, Taking Chances
Chris Brown, Exclusive
Daughtry, Daughtry
Elvis Presley, Elvis 30 #1 Hits
Jennifer Lopez, Brave
John Mayer, Continuum
Kenny Chesney, Just Who I Am: Poets & Pirates
Martina McBride, Waking Up Laughing
P!nk, I'm Not Dead
Santana, Ultimate Santana
Sara Bareilles, Little Voice
Sean Kingston, Sean Kingston
The Fray, How To Save A Life
Three Days Grace, One-X
Tony Bennett, Duets

Platinum MusicPass Compilations (slrp $12.99)

Various, 70's POP HITS
Various, ROCK OF THE 70's
Various, SENSATIONAL 60's
Various, COUNTRY GOLD: THE 90's
Various, 80's POP HITS
Various, CLASSIC ROCK
Various, Everlasting Love

Expanded MusicPass Titles (slrp $19.99 versions which include the complete album, bonus material, plus choice of one additional album from that same artist's rich catalog of recordings.)

Kenny Chesney, Just Who I Am: Poets & Pirates
Celine Dion, Taking Chances

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