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Thumbplay on the iPhone

06/03/2010
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Thumbplay Music has become the first and only on-demand, subscription music service available across the three major platforms in the U.S. iPhone, Android and BlackBerry smartphones.

This adds the Apple iPhone and the iPod Touch to the growing list of devices supported by Thumbplay Music (complete list below). Thumbplay Music is also available as a companion app on PCs/Macs.

With this announcement, Thumbplay Music is the most widely available cloud-based music service available in the U.S. According to the NPD Group, as of the first quarter of 2010, RIM (BlackBerry), Google (Android) and Apple (iPhone) collectively address 85% of smartphone users in the U.S.*

Thumbplay Music has just under 9 million tracks under license from all major labels and more than 35,000 independent labels. Thumbplay Music is a next generation music service, built by experts in mobile content delivery to serve the rapidly growing market of U.S. smartphone users which is forecasted to grow to 160 million people by 2013.**

Said Evan Schwartz, CEO and Co-Founder of Thumbplay, "For the first time, iPhone, Android and BlackBerry fans ALL have unlimited, on demand access to millions of songs. We are certainly proud to be the first to deliver a service across all three platforms, but it's even more gratifying to have delivered a feature-rich, reliable service that customers in ever-increasing numbers are saying they love."

Thumbplay Music includes its own in-app media player and boasts several compelling features, including:

* Unlimited, on-demand access to any artist or album; millions of songs to choose from

* Build a personal music collection with Favorites and effortless Playlist creation; auto-sync between smartphone and PC/Mac

* Online and offline access: No connection? No problem! Listen to music on the subway or in-flight. Available anytime, anywhere. (Offline access currently only available on BlackBerry devices; coming soon for Android and iPhone.)

* Genie for music discovery: Instantly generate customized recommendations from favorite songs

* Search: Find music by artist, song, album or genre; includes free previews of all songs

* Import existing iTunes playlists within Thumbplay Music's companion desktop app. With a few clicks, recreate iTunes playlists and have them available on smartphone and PC/Mac.

* Free, "no strings attached" three-day trial; subscriptions are then available for $9.99/month.


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