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Matt & Kim Go Viral With Their Harlem Shake Video

02/14/2013
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(Radio.com) Like an underground version of Psy's "Gangnam Style," the new viral phenomenon of "Harlem Shake" videos have exploded across the internet. Originally a minor urban dance craze in the early 1980s, New York rappers like Cam'ron brought it back to prominence in the early 2000s.

The dance has re-entered the public consciousness thanks to emerging New York dance music producer Baauer, whose 2012 song "Harlem Shake" has set off an endless stream of videos featuring people doing the dance in a variety of situations (it recently scared TV news anchor Anderson Cooper when his staff broke out into the move during a staff meeting), with Baauer scheduled for a high-profile performance at this year's Coachella festival.

Originally found on the BBC Essential Mix from Glasgow producer Rustie, Baauer's bass-heavy track was given a proper release on Mad Decent, the record label run by GRAMMY-nominated DJ/producer Diplo.

With the viral videos getting more and more outlandish, leave it to Matt & Kim to create one of the biggest (and pretty much the best) "Harlem Shake" clip yet, utilizing a packed auditorium of fans to join in the fun when the beat drops. more on this story

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