.

Classic Queen Song Featured In Super Bowl Commercial

02/02/2016
.
(hennemusic) Queen's 1976 classic, "Somebody To Love", provides the soundtrack to a Super Bowl 50 commercial for the 2017 Honda Ridegline truck and video of the ad has been posted online ahead of the big game.

Directed by Bryan Buckley of production house Hungry Man, Adweek reports the ad promotes the new Ridgeline's truck-bed audio system, which uses so-called "exciters" to turn the whole bed into a giant outdoor speaker.

"It's a very unique feature," explains Honda's AVP of Marketing Tom Peyton. "Nobody else has it. And it's a little tough to communicate - although we will in some advertising later this spring, when the truck's at the dealers.

"It's not actually speakers. It's 'exciters' that makes the whole bed a speaker. It's pretty cool. It would make a great tailgate vehicle." Watch the ad and the official video for the track here.

hennemusic is an official news provider for antiMusic.com.
Copyright hennemusic - Excerpted here with permission.

Queen Music, DVDs, Books and more

Queen T-shirts and Posters

More Queen News

Share this article

Share on Facebook Share on Twitter Share on Google+ Pin it Share on Reddit email this article


Related Stories


Queen's Roger Taylor Addresses George Michael Rumors

Queensryche's Todd La Torre Releases 'Hellbound And Down' Video

Deez Nuts and I Killed The Prom Queen's Sean Kennedy Dead At 35

Queen Postpone and Expand Rhapsody World Tour Leg

Queen In The Studio For Innuendo's 30th Anniversary

Queensryche's Todd La Torre Releases Crossroads To Insanity Video

Queensryche Making Progress On New Album

B-Sides: Unlikely Guns N' Roses Cover, Queen Solo Named Greatest Of All Time, The White Stripes Share Classic Video and more

Queensryche's Todd La Torre Releases Vanguards Of The Dawn Wall Video

Queen Score Billboard Top 10 Hit Four Decades After Release 2020 In Review