(press release) The 3rd installment of the Diesel U Music awards has kicked off with the first round of nominations showcasing some of North America's most cutting-edge artists, producers and bands. The eclectic array of artists spans all music genres including; Hip Hop/Soul, Rock and Electronic. Leading off are New York indie-pop darlings, Robbers on High Street along side fellow nominees The Bravery. In the electronic category, a wide array of styles and sounds are represented from the glitchy sampling of Knifehandchop to the electro-pop sounds of Xavier. Hip Hop/Soul is represented by New York MC, Kenn Starr, Busdriver, the sounds of Sa-Ra Creative Partners and super-producer turned MC, The Alchemist.

We envision Diesel-U-Music as a meaningful opportunity to provide exposure to deserving artists that are under the radar of mainstream radio and MTV. Diesel will be supporting this year's Diesel-U-Music program through a $100,000 marketing campaign to fully support the nominated artists on a local level, at online destinations, and at brick and mortar retail including Diesel stores, as well as indie music retail. [see full story for more] - Click here for the Full Story

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