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Music is Not A Reality for Vh1 Viewers


06/30/2009
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(vh1) VH1 has teamed up with Sandra "Pepa" Denton of Salt n Pepa and Chilli from TLC giving each pioneering hip-hop artist her own series revolving around their current lives as single women. The yet-to-be titled "Pepa" and "Chilli" series will premiere on VH1 in 2010.

The Entertainer, from the "I Love NY" and "I Love Money" shows has also scored his own series called "The Entertainer," featuring his parents as well as the infamous basement bachelor pad. VH1 has also renewed two other hit series: "Celebrity Fit Club" (season 7) and "Sober House with Dr. Drew" (season 2).

These programming additions come on the heels of recent announcements about upcoming new original primetime series on VH1 including Jessica Simpson's new series "The Price Of Beauty;" a series centered on the family and career of American Idol winner Fantasia Barrino as she refocuses and tries to get her career back on track with the untitled "Fantasia" series; "The OCD Project," centering on OCD patients living together as they strive to overcome their disorder; and "The Aspen Project," focusing on the highs and lows of living and dating in one of the wealthiest communities in the world.

VH1 is also on a roll with its debut of new and returning series year-to-date. The music and pop culture network's total primetime viewership was up 12% during the second quarter of 2009 compared to the same period the year before. And, the network has launched nine new and returning series averaging at least 1 million total viewers in their premiere episodes. In fact, VH1 has launched five new series year-to-date averaging at least 1 million total viewers more than any other cable network this year.



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