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The Almost Premature Tease


10/07/2009
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(PR) The Almost's (Tooth & Nail/Virgin/EMI) album Monster Monster doesn't come out until Nov. 3, but the band and label have partnered with Hot Topic in an innovative promotion for the Oct. 6 release of a limited edition, five-track EP, that will be available exclusively at the Hot Topic, the band's website and on the group's upcoming tour.

The package will include the full length packaging for Monster Monster, two CDs, one of music (three album cuts and two b-sides) and a second blank disc to download the full album with a promotional code the day of release (11/3) from Hot Topic website ShockHound.com.

"This is a great innovative way to create a continuous fan-friendly music experience, while redefining how consumers purchase music," adds Greg Thompson, EVP of Marketing & Promotion for EMI North America.

As another bonus for fans, The Almost will preview their new lead, anthemic rock single, Hands today (10/6), at www.myspace.com/thealmost.

Formed by Underoath drummer Aaron Gillespie along with guitarists Jay Vilardi and Dusty Redmon, bassist Alex Aponte and newest member, drummer Joe Musten. Monster Monster is the follow-up album to their major label debut, Southern Weather, which debuted at #39 on Billboard's Top 200, earned them a Top 10 single at Alternative radio, and a spot on MTV's Discover & Download, was essentially the work of a single individual-Underoath drummer Aaron Gillespie, who wrote all the songs, played all the instruments. Monster Monster represents the culmination of two years of touring, which melded the group's individual talents into a truly collaborative effort.



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