N Sync’s sales drop 75% in one week. 

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After making an impressive debut on the Billboard charts last week with sales of 1.88 million copies of their latest offering “Celebrity”, ‘N Sync lost their momentum this week with sales of 460,000 units, a 75% drop. According to Billboard magazine this is the largest second week sales decline recorded since SoundScan sales tracking was implemented in the early 90’s. 

To add insult to injury, N Sync was bumped off of the top of the Billboard 200 by the seventh installment of “NOW! That’s What I Call Music”.  The pop hits compilation debuted on the charts with first week sales of 621,000 units. Two previous installments of “Now!” also debuted at No. 1 on the Billboard charts. Back in April. Vol. 6 topped the charts with first week sales of 525,000 units and Vol. 4 entered the charts at No. 1 last July. 

While N Sync has sold 2.3 million copies of “Celebrity” in just two weeks, this is a sharp decline from their sales of just a year ago. On March 21, 2000 ‘N Sync’s previous album “No Strings Attached” sold a record million copies it’s first day of release. That album’s first week sales came in at 2.4 million units. 

While the era of boybands is not yet over, it appears that it’s on the decline. 

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