Tim McGraw and Fritos To Donate Half A Million Dollars To Charity
"It was natural to partner with Tim McGraw and his Neighbor's Keepers Fund as they are focused on bringing communities together," said Christy Kulka, Fritos Marketing Manager, Frito-Lay North America. The Fritos brand has worked with Tim to hand pick each nonprofit that we will support so we can impact as many families as possible."
The chosen organizations represent an array of needs across many communities, but they are connected in their common theme of uplifting families, specifically women and children.
Neighbor's Keepers focuses mainly on children's initiatives, and funds the work of existing charitable groups who are already working in areas where relief is needed.
"My wife and I believe it's imperative for neighbors to help to improve communities, and FRITOS is stepping up to do just that," said Tim McGraw. "In conjunction with my Neighbor's Keepers Fund, the FRITOS brand's generous donation will help children and families thrive across this great country."
The following 34 nonprofits will benefit from the FRITOS/Neighbors Keepers Fund donation:
Albuquerque, NM Roadrunner Food Bank
This is the second time FRITOS has partnered with Tim McGraw. In 2008, it launched the limited edition Tim McGraw Spicy Jalapeno flavored Fritos corn chips and was the official snack of the "Live Your Voice" tour.
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