Columbia House To Return As Vinyl Mail Order Service

(Radio.com) Columbia House, the famed mail-order music company which was introduced by Columbia Records division of CBS, is planning a relaunch with a vinyl mail order service.

According to The Wall Street Journal, the company, which just this summer filed for bankruptcy, has been resurrected by John Lippman. The former Lehmann Brothers executive bought the company out of bankruptcy last month and is planning to relaunch the service to tap into the resurgence of popularity of vinyl.

'You can see a yearning and an interest to try a new format," Lippman said about how vinyl's popularity is constantly rising. The Wall Street Journal is reporting that Lippman bought the company at auction for about $1.5 million. He is hoping to tap into the vinyl craze and added, 'For a category that is meaningful and growing rapidly, you don't see a whole lot of choice." Read more here.

Radio.com is an official news provider for antiMusic.com.
Copyright Radio.com/CBS Local - Excerpted here with permission.

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