Gibson have announced that they have teamed with KISS cofounder Gene Simmons for a new collection of signature guitars and basses under the G2 (G squared) banner.
They will launch the series with new G2 Thunderbird Bass later this year that will be available in ebony with blood red and was played during KISS' New Year's Eve livestream from Dubai.
Gene had this to say, "I have been designing and trademarking bass guitars for decades, and when I heard Gibson's vision and learned about their creative process, it just made sense for us to join forces to take things to the next level.
"Gibson is an outstanding company and has earned its place as a leading guitar brand with fans around the world. These guitars and basses will all be handmade, with a sound that is off the charts. The design is so beautiful and collectible that they are simply works of art."
Cesar Gueikian of Gibson Brands added, "Gene is not only one of the most celebrated musicians and rock stars of all time. He is also an entrepreneur, record producer, actor and overall creative person. His brain is always working, and I love that about him.
"When we first connected, we immediately engaged in the most interesting conversations about guitars, entertainment, and business. Our shared vision compelled us to explore a partnership that would include developing instruments and creating a new platform to entertain and inspire new generations of Gibson and Gene Simmons fans to create music. Expect epic things."
Gene Simmons To Play First Post KISS Show This Week
Gene Simmons' First Post-KISS Performance Announced
Ozzy, Slash, Brian May, Gene Simmons Tribute David Bowie on This Day In Rock 2016
KISS Star Paul Stanley Reflects On Relationship With Gene Simmons - 2023 In Review
$200 Million Being Invested In KISS Avatars Says Gene
Slipknot Add Date To Here Comes The Pain Tour Due To High Demand
Black Country Communion 'Enlighten' With New Single
All That Remains Return With 'Divine' Video
The Hu Share 'Tatar Warrior' Live Video To Announce Live At Glastonbury Package
A Killer's Confession Unleash 'Martyr' Video
Focus Announce New Album 'Focus 12'
Singled Out: David Haerle's The Great Galaxy Sci-Fi Convention Show
Robert Plant, Yes and Willie Nelson Among Stars Coming to Ozarks Amphitheater
Live: Heart and Cheap Trick Rock Tampa
On the Blue: New Horizons Cruise Days 4 & 5: Starship Lands on the Pearl, Alan Parsons Takes It Home