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Alabama Shakes Release 'Sound & Color' Video

04/30/2015
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(Radio.com) Alabama Shakes aren't a flashy band, so it won't come as a surprise that they went with a very understated approach to the video for the title track from their recently released album Sound & Color.

Not to say the clip isn't visually stunning, because it absolutely is thanks in part to director Mario Hugo, best known for artwork that's been used by the likes of Rihanna, Lorde and fashion designers Phillip Lim and Cushnie et Ochs.

But instead of interpreting the song title to mean a barrage of sound and color, the band went in a more minimal direction. The video shows a man experiencing sound and color for the first time in a while, and with it a rush of memories. Set on a space station that's not far off from the look of a modern 2001: A Space Odyssey, the man awakes from his slumber to see the world in a new way.

The video cuts off abruptly, which might mean that there's a sequel to come, or that the band is just a fan of cliff hangers. They still have plenty of songs left from Sound & Color to create videos for, after all. Watch it here.

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