(antiMusic) When MTV sent a press release a few weeks back saying they planned to return to music programming this summer we were a bit skeptical, especially when they used their spokesmodel Pete Wentz to spearhead the effort. Seems this focus on music was short-lived as they sent a new release today touting two rap centered reality shows. Buzzin and the return of Run's House. Buzzin' features Shwayze and Cisco Adler and manager Jordan Schur who we can blame for Ashlee Simpson and Limp Bizkit. So much for music on MTV, those Law & Order reruns are looking better and better all the time. Here is the press release:
Meet MTV's newest comedic ensemble as the channel premieres "Buzzin'," a new reality series starring music artist Shwayze, his best pal and producer Cisco Adler, their partner in crime, tour manager Warren Gumpel and their manager head of Suretone Records, Jordan Schur. Beginning Wednesday, July 23 at 10:30PM ET/PT, fans can catch the misadventures of Shwayze, his wingman and music partner Cisco, best buddy Warren and manager Jordan as they define a whole new California sound. And rounding out the Wednesday night line-up, "Run's House" returns with new episodes premiering July 16 at 10pm ET/PT.
Showcasing the long road from the trailer park to the top of the charts, "Buzzin'" follows the unlikely pair – Shwayze, the self-described "only black kid in Malibu" and Cisco, the seasoned singer/producer and regular tabloid bad boy – and their crew as their path to stardom hits all the twists, turns and bumps along the way. The music and madness get underway as the boys and their fresh Cali sound get ready to debut their self-titled album on August 19 and as their first single, "Buzzin'" continues to climb the charts. Trying to keep them on track is their tough manager and label honcho, Jordan Schur who has taken artists like Ashlee Simpson and Limp Bizkit all the way to the top. Also along for the ride is their resident right-hand man, tour manager and comrade, Warren. When they guys are in a jam, count on him to be the man with the plan – even if the plan causes more problems than it solves.
The first episode will be available for free on instant release on iTunes, Xbox Live and Amazon for a week beginning July 15. All eight episodes will be available on instant release the day after their on-air premiere. Fans will also be able to feel the buzz at www.buzzin.mtv.com with exclusive trailers and extended scenes from each episode shot by the cast on their vlog cameras, cast bios and pictures, sneak peaks of Shwayze's new music video and exclusive performance footage of songs from the new album, including their TRL performance. Viewers can also get personal with the cast and create their very own Buzzin' profile through IamOnMTV.
To view video, please click link: http://www.mtv.com/overdrive/?vid=211151
Also, kicking off another season, MTV welcomes back a fan favorite as Rev Run and his family return with back-to-back episodes of "Run's House" premiering Wednesday, July 16 at 10:00 PM ET/PT. The tight-knit Simmons clan once again opens the door for fans to watch the jubilations and tribulations of the royal family of hip hop. Season five picks up with the Simmons' blazing new trails across the map. Viewers will get a rare treat when Rev Run relives the glory days joining pal Kid Rock on tour, as Justine holds down the fort in Saddle River with new addition, baby Miley. Vanessa and Angela are now living the bi-coastal life as they balance their expanding Pastry shoe and clothing line with Vanessa's acting gigs, and JoJo continues his pursuit of hip-hop stardom as Team Blackout grabs the mic and prepares to take center stage, while Diggy embraces his inner tween and Russy proudly accepts his role as big brother extraordinaire. But rest assured the Simmons family will endure all the chaos with love.
