The project breaks the record previously held by Oasis' 1997 album "Be Here Now", which who sold 696,000 in its debut week - which only included three days of sales due to a Thursday release as opposed to a full week with a regular Monday street date.

"25" becomes the most downloaded UK No. 1 album, as well, after selling 252,423 digital copies in its debut. The numbers are unprecedented, as Adele sold more copies than the rest of the Top 86 albums on the UK chart combined this week, and more than the last 19 Number 1 UK albums combined.