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Coldplay Crowned Top Selling Act of 2008


11/10/2008
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(Reuters) British band Coldplay was crowned the world's top-selling act of 2008 at the World Music Awards (WMAs) in Monaco.

Their latest album "Viva La Vida or Death and All His Friends," released mid-year, topped charts in the United States, Britain, Japan, Germany, France and elsewhere.

Sales apparently benefited from Coldplay's marketing strategy, including giving away the first single free over the Internet for a week and staging a series of free concerts before embarking on an international tour.
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